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Shellene Drakes
Mar 5, 20193 min read
Claiming inclusivity
How you communicate with your clients is key to how they perceive you, your brand, and your business. In today’s world, we can’t...
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Shellene Drakes
Feb 13, 20193 min read
Don’t put all your communications eggs in the social media basket
Social media is great. You can connect with likeminded people in your city and around the world. You can be more yourself on Facebook,...
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Shellene Drakes
Feb 4, 20193 min read
How Rihanna taught us to be inclusive
Rihanna and her foundation colours--including colours for people with darker complexions. When I think of communications, I’m not just...
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Shellene Drakes
Nov 29, 20182 min read
Content is king, but engagement is queen
“Content is King, but engagement is Queen and she rules the house.” Mari Smith, Facebook Marketing Expert, Social Media Influencer,...
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Shellene Drakes
Sep 24, 20183 min read
Overwhelmed? Don't stress. Read my tips to help you write
Life is busy. Work is crazy. And everything is due NOW. You’ve been putting off a bunch of projects because you’ve been overwhelmed with...
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Shellene Drakes
Sep 4, 20182 min read
Communications is not a magic bullet
Being able to clearly communicate your ideas is an awesome thing. It gets people thinking and, maybe, agreeing with you. Good...
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Shellene Drakes
Aug 22, 20182 min read
So, you wanna start a corporate blog
Cool…but why? I love blogging. I love to write and share my thoughts…but not everyone does. Let’s be completely honest: writing and...
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